BYD Powers a New Era for the Totalsports Two Oceans Marathon

BYD Powers a New Era for the Totalsports Two Oceans Marathon

By: Lonwabo Mtyeku | Photo Credit: Davi Sullivan

Seen Here: (from left to right) at the official Sponsor Announcement Press Conference that was held at Simon’s Restaurant at Groot Constantia Estate on Thursday 12 March 2026: Michael Meyer (Managing Director of Stillwater Sports), Nomonde Kweyi (Marketing Director of BYD South Africa – MEA Region), Steve Chang (Managing Director, BYD South Africa) and Chris Goldschmidt (Chairperson of the Two Oceans Marathon NPC). Photo Credit: David Sullivan.

One of South Africa’s most iconic endurance events has entered an exciting new chapter after the Totalsports Two Oceans Marathon announced a landmark partnership with global electric vehicle manufacturer BYD as its Official Presenting Sponsor.

Beginning in 2026, the prestigious race will officially be known as the Totalsports Two Oceans Marathon powered by BYD, marking the first time the celebrated event has secured a presenting sponsor in its history.

The collaboration signals a powerful alignment between the marathon’s commitment to excellence and the electric vehicle company’s focus on innovation, sustainability and forward-thinking mobility solutions.

A Milestone Partnership for an Iconic Race

Speaking about the announcement, Chris Goldschmidt, Chairperson of the Two Oceans Marathon NPC, described the partnership as a proud and significant milestone for the event.

“This is a proud and exciting moment for us as we welcome BYD as Presenting Sponsor of the Totalsports Two Oceans Marathon from 2026,” Goldschmidt said.

He added that the collaboration reflects shared values between the marathon and the automotive brand.

“BYD’s leadership in new energy vehicles, including advanced electric mobility solutions, aligns strongly with our vision for a more sustainable future.”

Often referred to as “The World’s Most Beautiful Marathon,” the event has long been celebrated for its breathtaking coastal route and vibrant atmosphere that attracts thousands of runners from around the globe.

Restoring the Marathon’s Global Prestige

For race organisers, securing BYD as presenting sponsor is a major step toward strengthening the marathon’s global standing.

Wade Bromfield, General Manager of the marathon, said the partnership forms part of a broader ambition to elevate the event’s international profile.

“From the outset, our ambition has been to restore and elevate the World’s Most Beautiful Marathon to its former glory,” Bromfield explained.

“Securing our first-ever Presenting Sponsor marks a major milestone in that journey. With BYD’s innovation and energy behind us, we are proud to power the next era of the Totalsports Two Oceans Marathon.”

Showcasing the Future of Mobility

As one of the world’s leading manufacturers of new energy vehicles, BYD is widely recognised for its innovations in electric mobility and advanced battery technology. The company, which is listed on the Hong Kong and Shenzhen stock exchanges, continues to expand its presence in global markets with a focus on zero-emission transportation solutions.

According to Nomonde Kweyi, Marketing Director for BYD South Africa in the Middle East and Africa region, the partnership offers an opportunity to connect with communities through sport while showcasing sustainable technology.

“As a brand committed to innovation, sustainability and enhancing everyday mobility, we see tremendous alignment with an event that inspires endurance, passion and progress,” Kweyi said.

She added that spectators and participants can expect to see BYD’s technology integrated throughout the event.

“Runners and spectators can look forward to experiencing our vehicles up close — from lead and support cars on race day to interactive displays and engagements in the lead-up to the event.”

A Four-Day Festival of Running

The 2026 Totalsports Two Oceans Marathon powered by BYD will once again bring thousands of runners and supporters to Cape Town for a four-day celebration of endurance running.

The event programme includes:

  • Thursday, 9 April 2026: Totalsports Two Oceans Marathon International Friendship Run
  • Friday, 10 April 2026: Totalsports Two Oceans Marathon Trail Run
  • Saturday, 11 April 2026: Totalsports Two Oceans Ultra Marathon
  • Sunday, 12 April 2026: Totalsports Two Oceans Half Marathon

Each race offers participants a unique opportunity to experience the scenic beauty of the Western Cape while taking part in one of the world’s most celebrated road-running events.

Powering the Future of the Marathon

The partnership between BYD and the Totalsports Two Oceans Marathon represents more than a sponsorship agreement — it signals a commitment to sustainability, innovation and the continued growth of one of South Africa’s premier sporting events.

With electric mobility meeting endurance sport, organisers believe the collaboration will help propel the marathon into an exciting new era while inspiring runners and fans alike.

As preparations begin for the 2026 edition, the Totalsports Two Oceans Marathon powered by BYD is poised to combine world-class athletics with cutting-edge technology, ensuring the beloved race continues to inspire athletes and spectators for years to come.

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